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Built For Business Owners

The World's First
AI powered financial advisor for small businesses!

Connect your numbers to your story through insights and financial intelligence, and unlock true growth!

Keep Track of your Business Finances in 3 Easy Steps!

Managing your finances has never been easier! 3 simple steps and you’re done!

Track Finances

No more chaos of expenses and invoices. Manage your finance paperwork easily with Metric.

Get Insights

Get Strategic Insights based on your Business' Financial Outlook

Grow Business

Use the insights to make confident Decisions to Grow your Business

All With Zero Finance Experience!

Metric allows you to do MORE than just Bookkeeping!

Old school accounting meant tracking your numbers. To grow your business, you also need to know what these numbers say about the health of your business, and what you need to do next to accelerate growth! Used in over 174 countries, Metric is 10x less expensive than hiring a single resource, allowing you to make the best data-driven decisions for your business!

Your financial activity in one place, wherever you are!

With Metric, you can track and manage your invoices, expenses and income statements on the move. From freelancers to founders and SMEs, our accounting app simplifies everyday bookkeeping and helps you focus on your business goals. If you're looking for a simple bookkeeping app to manage your finances with a friendly dashboard and flexible plans, Metric is purpose-built to help you make data-driven decisions and drive success.

See critical Metrics in the blink of an eye

Metric automates all your repetitive accounting tasks, allowing you to assess your Metrics in real-time, all the time. In turn, you can make confident, informed decisions to scale your business. With an innovative One Picture Accounting™ tool, you can take photos of your receipts and invoices, and leave the rest to Metric. Our software will read it and turn it into meaningful data – your accounting is done!

No accounting experience or knowledge needed

Metric proves bookkeeping can be a breeze when you have the right tools in place. You can track and automate your invoices and expenses, check your finances anytime, anywhere, and even prepare your tax returns for your annual audit. And the best part is you don't need any accounting experience. Our enterprise plan includes access to a qualified accountant, so you can be confident your finances are in safe hands.

Unlock your full potential with built-in educational resources

Whether you're just starting out or have been in business for decades, we want to help you streamline accountancy, scale intelligently and succeed. Metric's library of e-books, webinars, guides, glossaries and video tutorials are all designed to help you make the most of Metric – and take your business to the next level.

Discover emerging trends in your industry

Whether you specialise in digital marketing, manufacturing, retail or agriculture, it's crucial to understand your sector's trends, seasonality and opportunities. With Metric, you can stay ahead of the curve! Our business insights feature provides anonymised sectoral data, allowing you to make better decisions and grow faster.

Flexible pricing plans: Choose the one that works for you!

We believe a business can't survive and grow without the right financial tracking and insights, which is why we have spent years working with thousands of start-ups to understand the challenges around financial management for emerging businesses. Agility is vital in the early days, which is why we've created pricing plans to grow with you. You can start with our free plan and upgrade as your business scales or choose one of our paid plans for advanced features and support from a qualified accountant.

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Browse the Topics you have Questions about

About

What is Metric used for?

Metric is a real-time financial app for Business Founders. We aggregate data from all transactions you add in the app and provide you with key metrics and right financial insights important for your business to grow!

Where are you based?

We are Pakistan based and our HQ is in Islamabad, Pakistan. Fancy popping by, we'd love to meet you! Do contact us via our support number or mail us at support@metricapp.co to set something up.

Do I need an accountant or some accountancy experience to use the app?

Not at all! Metric is the most founder friendly app and is designed keeping in mind founders of small and medium sized businesses with no or little accounting background.

Is Metric easy to use?

It is designed with simplicity in mind. There are no complex accounting jargons used, simply scan your receipts or fill in details manually for income and expense entries and you’re done!

Does metric support all businesses?

Yes it does! Metric is built for business at day one, month one, year one, or more. Businesses from different sectors ranging from AI to Ecommerce to Travel and Transport can track metrics, monitor financial health and gain sector insights using the app.

What Channels can I connect?

We're working on lots of integrations – watch this space!

What platforms does Metric run on?

Currently Metric is only available on Android. But guess what? We are launching our Webapp soon!

Is support included in app?

Yes, you can contact us via WhatsApp or mail and support team will assist you!

Plans

Is metric free?

It is, we have a free forever plan! But we also have two more plans i.e. Startup and Growing providing more business insights and detailed reports for $29 and $79 respectively. Want to know more about these plans! Check out the plan details on our homepage.

Which plan is right for me?

Metric offers you a variety of hassle free plans that are tailor-made in accordance with your specific needs. If you’ve just started a business then Free plan is the perfect solution! It includes great features like real time financial dashboard, automatic metrics tracking, add/save products, reports and cloud-based transaction record. For matured businesses, Startup or Growing Plan is recommended. These plans include more advanced features in addition to those already provided in the free plan such as payable/receivables tracking, one picture accounting, sending customer invoices, partial payments and founder report.

What add-ons can I get with Metric?

Metric offers Taxation and Investment Readiness as an add on. Interested, get in touch with us!

What payment channels are available?

Metric is integrated with Stripe. It is connected with majority of the debit, credit cards globally. To upgrade your plan, enter account details in the billing section and subscribe!

Functionality

How can I start posting transactions to the app?

Once you have logged into the app, tap on the ‘+’ icon to start posting transactions.

What is one picture accounting?

One picture accounting is one of the key highlights of Metric. Whether it is an income, expense or withdrawal/deposit you can scan document and it will autofill details. An easier and time effective solution to record multiple transactions.

Can I send an invoice to my customer?

Yes, you can. While adding income details, check the send invoice box and add customer name to generate an automated invoice. This can be shared with customer with a single tap

What reports are available for my business?

You have Profit and Loss Statement, Income Report and Expense Report in the reports tab. In startup and growing plan, you can also access founder’s report.

Can I export financial reports from Metric?

Yes, you can export reports in PDF format from the app.

How can I add/save product?

When you’re adding income transaction, there is a field to add item name. Enter item name, fill total income, direct cost and submit. It will autosave the product, so that you don’t have to enter details again and again. Also you can add products separately in the menu screen.

Can I import previous financial data into the app?

If this is holding you back from using the app, do not worry! We know how important financial data is to any business, therefore we offer data migration service. Tap on data migration to get in touch with our team.